Catch Kenya’s Brand Ambassador Eliud Kipchoge Live at the Masai Mara This Weekend

Eliud Kipchoge World Record of 2:01:39 and the first man to run a sub-two-hour marathon, in the special event in Vienna, Austria dubbed INEOS Challenge.

 

This weekend, we bring all the magic live to you! Join us in the company of World Marathon record holder & Olympic marathon champion Eliud Kipchoge and witness the Great Wildebeest Migration. It’s a spectacle you don want to miss!

 

#RediscoverKenya #TheMagicAwaits #LiveTheMagic #EliudAtTheMara 

Eliud Kipchoge Appointed as KTB’s Brand Ambassador Last Month

 

Nairobi, Wednesday, 23rd July 2020: Kenya Tourism Board (KTB) has signed World Marathon record holder and Olympic marathon champion Eliud Kipchoge as destination ambassador.

 

The engagement which commences in July 2020 will see Eliud’s promote Kenya as a preferred tourism destination both locally, regionally and internationally through various campaigns.

 

Commenting on the engagement, KTB CEO Dr Betty Radier said that the board was glad to have Eliud on board. She added that Eliud, among other marathoners are Kenya’s greatest assets and have put the destination on the global map.

 

Dr Radier added that Kenya is well known as the home of champions hence sports forms part of the destination marketing strategy to popularise Kenya’s tourism offering. “As a board we have invested in locally hosted sporting events like the Magical Kenya open, The World Rally Championship and World Athletics events, among others through sponsorship. Now we turn our attention to events held on the globally stage that Kenyans excel in and there is no better start than Kenyan marathoners”.

Described as “the greatest marathoner of all time” Kipchoge has won 12 of the 13 marathons he has participated. He is also the World Marathon Record holder with a time of 2:01:39 and the first man to run a sub-two-hour marathon, in the special event in Vienna, Austria dubbed INEOS Challenge.

 

“This is a great honour and recognition for me, I am passionate and love my country dearly. I will be working with KTB on projects geared towards propelling Kenya as a preferred tourist destination globally. Kenya has a lot to offer everyone, so I urge you to come and live Kenya’s magic,” said Eliud

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