Morocco: The Hub of International Investment in Africa

Broadcasting live from the Future Hospitality Summit discover the projects that are prime for investment in the region, and hear from investors that have already capitalized on these opportunities. If you want to attend the session in-person

Date: 20th September 2022
Time: 9:00 – 10:30 GMT+1

Due to its geo-strategic location, thriving economy, & rich cultural heritage, Morocco has become the hub of international investment. The tourism industry alone constitutes $8 Billion dollars worth of foreign currency earnings, creating an additional 600,000 jobs. Its Infrastructural foundations: 19 international airports, efficient road and railway networks connecting 70% of the population, 39 ports, best 4g connectivity in Africa, have made Morocco ripe for hospitality investment. The kingdom of light is naturally & culturally gifted with a 3500 km of coastline, 9 national parks, Deserts break, 31 medinas, 8258 historical monuments and 9 cultural properties listed as UNESCO World Heritage.

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About The Bench

Over the past 25 years, Bench has established a legacy of delivering business forums and conferences in Europe, Africa, the Middle East, and Latin America. It has built a reputation for delivering immersive virtual events, energising masterclasses and innovative B2B digital strategies for its clients. Its live event portfolio includes AHF, the Adria Hotel Forum; AviaDev, the African Aviation Development Conference; IDEEA, the IDEEA Hotel Investment Forum; SAHIC, the South American Hotel Investment Conference; SPACE, the Efficient Buildings Investment Conference; SHIC, the Saudi Arabian Hospitality Investment Conference; AHIF, the Africa Hospitality Investment Forum; FIHA, the Forum De L’Investissement Hotelier Africain; GRIF, the Global Restaurant Investment Forum and RENEW Real Estate for a New World. Since the start of the COVID-19 pandemic in early 2020, Bench Digital has successfully delivered seven completely virtual conferences featuring a combined count of 626 international speakers and 30,023 business professionals in attendance from 140 countries.

About SMIT

SMIT (Moroccan Agency for Tourism Development) is the government company in charge of tourism development in Morocco. Since its inception in 2007, SMIT has been actively carrying out the assignments of the Moroccan tourism strategy through the conception of tourism projects. The identification and mobilization of land for development, market research and feasibility studies, promotion of investment opportunities and enhancement of both private initiatives and public-private partnerships are all core activities.

Media Sponsor, AHIF