KTB E-Newsletter Issue 17 April 2020
Calling For “Today At The Destination” Content
“Today at the destination” platform gives you an opportunity to share recent videos of experiences within your facilities to anchor the destination through positive content sharing.
The raw videos will be edited, branded and uploaded across the Magical Kenya social media handles.
Please share your videos today through this link. We will credit your institution and tag you on our messaging.
Options To Stay Afloat During The Covid-19 Pandemic
It is not business as usual for you during this COVID-19 pandemic. It is time to rethink the measures to adapt to, in order to stay afloat in business.
Tourist destinations will need to regain confidence from travelers. Despite not being sure how the new normal will look like, the ongoing crisis serves as a platform/ opportunity for Kenya to strategically prepare to take on the tourism sector aggressively post COVID-19.
Digital Marketing Could Be Your Sure Bet To Your Sales
COVID-19 pandemic will undoubtedly reverse the traditional way of marketing, especially through meetings or social interactions among people.
The pandemic has reinvigorated the growing shift to focus and invest in digital marketing whose benefits may far outweigh that of traditional marketing.
Learn more about digital marketing
“My key points as I close this webinar are that we have to restart and reset the industry from a new slate going forward. We need to utilize the ever evolving digital world, step up conservation and re-invigorate wildlife product, advocate for legislation and re-look at the aviation and travel sector.” ~ CS Balala
https://drive.google.com/open?