Annual Tourism Sector Performance Report 2021 & Performance Projection for 2022
Kenya’s Flag of Kenya Annual Tourism Sector Performance Report 2021. Tourism Earnings in 2021 was KES 146Bn, with a 60.4% increase compared to KES 88Bn in 2020. At least 1.2 million full-time jobs were lost last year on the impact of the Covid-19 pandemic, a report by the Tourism and Wildlife Ministry indicates.
This came with an Sh152.4 billion loss in labour income as employers in the industry cut operations on low visitor numbers.
“Due to the Covid-19 pandemic, both international and domestic tourism faced near collapse leading to substantial job losses across all the tourism sub-sectors,” the report,” the report says.
The report was compiled by the Tourism Research Institute (TRI) and launched by Tourism Cabinet Secretary Najib Balala in Nairobi, yesterday.
Shopping, accommodation, passenger transport, food and drinks, and attractions reported the highest job losses.
However, the sector, which is among the worst hit by the pandemic showed recovery signs with international arrivals increasing 53.3 per cent, to 870,465, up from 567,848 in 2020.
The numbers almost doubled tourism earnings to Sh146.5 billion, up from Sh88.6 billion the previous year.
The African market drove international arrivals with five of the top ten sources being from the continent, including Somalia.
The US retained its position as the top market source with a total of 139,981 arrivals in the year, with holiday and family visits being the main reasons.
The Voice Of Tourism & Hospitality